ENGAGING & MEMORABLE
What are audio display ads?
Audio display ads are digital ad units which seamlessly combine audio and image without the need for coding or video production. They look like normal images, apart from a "Listen button" which triggers the audio. As the audio begins to play, other engaging capabilities can be unleashed, such as multilingual audio tracks, video-like image carousels synchronized to audio, and digital coupons delivered to a smartphone wallet.
FOR ADVERTISERS & PUBLISHERS
Drive video-like engagement and recall
Let your brand speak louder
Harness the combined power of audio and visual assets in a lightweight file via the unparalleled reach of the display networks to effortlessly make your ads perform better for less money than video. Then immediately say hello to increased ad effectiveness and more informed customers.
Expand your digital footprint
As a new format in your digital advertising toolbox, audio display ads offer new opportunities for revenue generation. Boost website traffic and conversions while building your brand. Monetize by introducing audio-only advertisers from radio and streaming platforms (e.g. Spotify, Pandora, Soundcloud) to the display ecosystem. Earn a premium by offering advanced digital capabilities to existing display advertisers.
Explore creative possibilities with innovative technology
It starts with sound
Choose audio branding assets like music, voiceovers and an audio logo, then elevate them in AdsonicaStudio by adding a multilingual audio track, a companion display banner, an image carousel, a smartphone coupon, and a Listen button. The result? Audio and visual assets distributed in harmony for richer storytelling.
Optimize campaigns with advanced analytics
Learn from every campaign
Audio display ads are data driven as a result of our analytics partnership with enterprise-level data platform solutions provider, Aqfer. Gain insights from your personalized dashboard including how many people listened to your campaign, how long they listened for, how many people clicked through to a landing page, and more. Leverage this learning to increase the performance of your future campaigns.
SIMPLE & SCALEABLE
Audio display ads are a snap with Adsonica
Easily learn to create ads in 5 minutes
AdsonicaStudio is the only platform to combine audio and image in a single file, preventing transmission loss/lag and avoiding audio tags.
for data driven marketing
Understand the impact of your audio display ad campaigns and learn more about your customers with measurable results in your AdsonicaStudio dashboard.
From coupons which drive conversions, to symphonic creative synchronization, our features push your ad dollars further no matter what your media buy looks like.
Why do companies like audio display ads?
“Before using Adsonica, we were generating interest in the film by posting ordinary images from the movie at a cost of $5 CPM. Two weeks before the trailer was released, we started using Adsonica to add sound clips to the poster art. The results were amazing.”
Make It Take It Productions